Agent3 Group Resources

Our latest thinking from across the Agent3 Group.

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Account Selection: take your finger out of the air, and take an insight led approach

Account Selection: take your finger out of the air, and take an insight led approach

Marianne Marfleet

October 14, 2019

Agent3 & ITSMA make measuring ABM easier

Blog • Steve O'Neil

Agent3 & ITSMA make measuring ABM easier

ABM is a complex process, heavily rooted in gaining in depth insights using data and analytics, and drawing from sales experience and relationships...

Agent3: Helping pupils bridge the gap between classroom and workplace

Blog • Simon Elliott

Agent3: Helping pupils bridge the gap between classroom and workplace

I know from feedback from the students that the opportunity to visit the offices of Agent3 and to interact directly with employees who are working...

ITSMA and Agent3: staying ahead of the ABM game

Blog • Elena Mount

ITSMA and Agent3: staying ahead of the ABM game

We signed a global partnership with ITSMA earlier in the year with the goal of driving ABM best practice and to that end, we’re extremely excited...

Agent3 enters APAC

Blog • Clive Armitage

Agent3 enters APAC

In talking to customers and prospects across APAC prior to launching there, it’s apparent that the appetite for innovative, results driven ABM...

My Experience with Agent3

Blog • Laura Cecil

My Experience with Agent3

With their patience they enlightened me on how Agent3 combines data, tech and creativity to define B2B marketing and inspire ABM best...

Programmatic Advertising: Here’s everything you need to know

Blog • Laura Cecil

Programmatic Advertising: Here’s everything you need to know

Having the ability to target a customer at the right time, right place and in the right context has always been the focus for brands when targeting...

The importance of content to convert

Blog • Liam Jacklin

The importance of content to convert

Content Is King, wrote Bill Gates in 1996. And with good reason. Content is the lifeblood of high converting demand...

AI and Agent3

Blog • Tom Rae

AI and Agent3

At Agent3, with our continuing investment into Artificial Intelligence, we have already positioned ourselves to fully embrace the gains to be...

ITSMA + Agent3

Blog • Paul Mackender

ITSMA + Agent3

We believe in ABM. We built a business on it. And to keep growing we have always understood that we need to continue to evolve our approach and...

3 things to look out for when appointing your first ABM AOR

Blog • Clive Armitage

3 things to look out for when appointing your first ABM AOR

Even though ABM is maturing fast and people are starting to recognise what good looks like…, I have still yet to see a single brief for an ABM...