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VPD and common business challenges

Mark Wiseman-Smith

April 04, 2024

VPD and common business challenges

Featuring

Mark Wiseman-Smith, Managing Director of Agent3

Nat Sones, Chief Strategy Officer, Agent3

There are many business challenges that can be addressed by renewing focus on value proposition development: recategorization, for example, when firms break into new markets, post acquisition integration…..and more.  In this video, Mark Wiseman-Smith, managing director of Agent3, discusses some of these scenarios with Nat Sones, Chief Strategy Officer, Agent3, and the challenges from a value proposition perspective.