Agent3 Group Resources

Our latest thinking from across the Agent3 Group.

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Reach, but not to Mars [IMAGE NEEDED]

Reach, but not to Mars [IMAGE NEEDED]

Fred Studer

May 22, 2019

Using AWS to surf the Rising Wave of AI.

Blog • Tom Rae

Using AWS to surf the Rising Wave of AI.

John Clark said it best: “The intelligence of AI is often interpreted as mirroring human capabilities, but the scale of data potentially …...

Listen! The secret of success is staying close to customers and small data

Blog • Dan Sands

Listen! The secret of success is staying close to customers and small data

Call it small data if you like. While big data can be used to find complex activities and trends, small data is easier to digest but it can still be...

Sales and Marketing alignment: Are we there yet?

Blog • Paul Mackender

Sales and Marketing alignment: Are we there yet?

Sales execs have always boasted that they are paying for the rest of the company and the ones closing deals. Marketers have had to fight a...

Bridging the gap between Agent3 and the next generation of marketers

Blog • Marianne Marfleet

Bridging the gap between Agent3 and the next generation of marketers

For the first time last week we opened our office doors to a group of year 10 students from the Forest Gate Community School to introduce...

The story of data: use it to win

Blog • Dan Sands

The story of data: use it to win

You have one story. You tell it to kids differently to how you tell it to your colleagues. And you tell it differently to your family too. Why is...

How to build an award winning ABM team

Blog • Paul Mackender

How to build an award winning ABM team

Watch the video below to discover Cat's views on a variety of topics, including: The drivers of ABM success The role of insight in ABM Sales and...

March Madness and ABM: How Data Can Make Your Account Selection a Slam Dunk

Blog • Olivia Stangvik

March Madness and ABM: How Data Can Make Your Account Selection a Slam Dunk

Staying on top of your target accounts will help you avoid wasting time and money on prospects that are no longer likely opportunities and...

Invest in people to make your MarTech investment a success

Blog • Phil Marshall

Invest in people to make your MarTech investment a success

It’s short-sighted to think that investing a large chunk of cash in a platform, without planning for what happens after it’s rolled out, will...

Bridging the gap: Our mission to inspire local school children to think about a career in marketing

Blog • Clive Armitage

Bridging the gap: Our mission to inspire local school children to think about a career in marketing

Our simple objective? To help inspire some of London's schoolkids to think about building a career in a sector which they may not have considered...

It’s time for honesty about true ABM; why it’s not just better demand gen!

Blog • Peter Lundie

It’s time for honesty about true ABM; why it’s not just better demand gen!

The appetite for ABM shows no sign of diminishing, which is highly exciting to anybody selling into the market! But for those that are trying...